Sunday, September 20, 2020

Netflix adds $ 50 million to Coronavirus Relief Fund for production workers

published on: 18/04/2020 8:49 PM

A company spokesperson reported on Friday that Netflix raised the amount in its Coronavirus Emergency Relief Fund to $ 50 million, a total of $ 150 million for displaced production workers.

Production of film and TV has been discontinued worldwide as people shelter at home to help slow the spread of the novel coronavirus. The sudden closure put hundreds of thousands of cast and crew members out of work.

In March, Netflix announced that it had set up a $ 100 million fund to assist hard-working workers in their own productions and other fields, where Netflix has a large production base. Some funds are being allocated through non-profit groups who are helping the industry through the coronovirus crisis.

The company has so far provided support in the United States, Canada, Britain, Italy, India, France, Mexico, Spain, Brazil and the Netherlands.

Netflix also said on Friday that it produced some documentary features and series, including Our Planet and Explained, available for free on the company’s YouTube channel at the request of teachers.

The move came as an outbreak of coronavirus forced educational institutions to close, and confined millions of students to their homes, forcing schools and colleges to use virtual devices to keep classrooms running. .

The decision to make some content free on YouTube is a rare exception to Netflix’s marketing strategy, which would otherwise charge users a monthly subscription fee to avail their services.

© Thomson Reuters 2020

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