Saturday, September 19, 2020

Spotify, Warner Music, Saregama Inc. New Deals That Bring Missing Songs to India

published on: 01/04/2020 10:20 PM

Fans of Ed Sheeran, it’s a time of joy. Thirteen months after its launch in India, Spotify took just one major step to erase its woes – the Sweden-headquartered music streaming service has renewed its global licensing partnership with Warner Music Group. This means that Spotify users in India will now have hundreds of hours of music from Ed Sheeran and dozens of other missing artists, including Wise Khalifa, Madonna, Cardi B, Linkin Park, Coldplay, Led Zeppelin, David Bowie, Bruno. Mars, David Guetta, Paramore, Green Day, Twenty One Pilot and Panic! At the disco. this is a The big The deal, as it eventually makes Spotify a worthwhile competitor in India.

Additionally, Spotify has also signed a new agreement with Saregama, which resolves the second of its licensing woes in India. In a statement to Gadgets 360, it said: “We have reached a resolution with Saregama and have included their list in our service.” Music from Bollywood and other Indian industries, including films such as Total Dhamaal, Ek Ladki Koi Deewana Aisa, and Monsoon Shootout, which has been licensed to Saregama in addition to devotional, classical and ghazal music, will now be available on Spotify in India . Too.

The new agreement between Spotify and Warner Music Group, with WMG’s publishing division Warner Chappell, signed Spotify, a licensing agreement, back in January that we predicted could pave the way for the deadlock to end. And now it is. While covering only those artists whose music was published by Warner Chappell, WMG is also the new artist to sign one of several record labels, from Atlantic Records (Ed Sheeran) to Parlophone (Coldplay) Recorded music while being performed. If the artist you are looking for on Spotify in India is signed to WMG, then their songs should now be available on the platform.

Earlier, Spotify – the world’s largest subscription music streaming service with over 124 million paying members and 271 million monthly active users – was severely hampered in one of the world’s largest and fastest growing markets India, despite its many advantages. International (Apple Music, YouTube Music, Amazon Music) and domestic (JioSaavn, Gaana, Wynk) competitors. With new WMG and Saregama deals, which add millions of international and local songs to its catalog, Spotify is now a music streaming service worth subscription music in India.

In a joint prepared statement, the two new parties said: “Spotify and Warner Music Group are pleased to announce a renewed global licensing partnership. This expanded deal covers countries where Spotify is available today, as well as additional markets. The two companies look forward to collaborating on influential global initiatives for Warner artists and songwriters, and are working together to develop the music industry long-term. “

Spotify costs Rs. 59 (students), Rs. 119 (person), or Rs. 179 per month (families of up to six accounts) in India.

Editor’s Note: An earlier version of this article stated that the Saregama list was still offline. Spotify later clarified that a resolution was made with Saregama, and its catalog would be added. The article has been updated to reflect this.


Can Netflix force Bollywood to strengthen itself? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to Apple Podcast or RSS. You can also Download episode Or hit the play button below.

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